First sentence of the previous Helpful

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Content Update stated that Google's algorithms were set so that users saw "content written by people, for people" in search results. harbingers offer September  Google algorithm update and the use of AI content in SEO Initially, Google's position meant that ChatGPT was used in content marketing with great concern, primarily about whether the materials created using it would be indexed and whether they would be able to break into the top positions. These concerns are addressed in the September ,  Helpful Content Update . As a result, Google removed the information that "content should be created by people for people." This wording has been replaced by the fact that search engines will promote helpful content created for people. Given this change, the question arises: how do search engines evaluate AI content The answer to this is clear.


Although Google has given a clear signal that it has nothing against content generated by artificial intelligence, it still maintains the position that content must, above all, be helpful and useful to search engine users . ai-content Photo  Changes Middle East Mobile Number List introduced in the Google algorithm regarding the content creator These changes are not surprising, because at the beginning of the year Google said that they are not interested in who or what writes content, as long as it is useful to people and does not manipulate search results [] []. Google also announces that this change is part of larger updates that will appear in the future. Signaling that the use of AI content in SEO is not inconsistent with Helpful Content,





Google also informed that: The content on the websites does not have to be written by experts, it only needs to be verified by them - "Is this content written by an expert" has been changed to "Is this content written or reviewed by an expert." This makes the use of ChatGPT in content campaigns even greater. New guidelines are available for removing content or changing the date. According to them, Google will not pay attention to whether only page dates are updated without introducing reasonable changes to the content. As well as the fact of adding new content and removing old ones just to give the impression of freshness of the content. It has updated information about content on third-party websites, e.g. sponsored ones, and reminds that it may be included in the .