|
These are the real advantages of Shopify, which, by virtue of its peculiarities, is therefore mainly aimed at a start-up. WooCommerce: WordPress plugin for ecommerce WooCommerce was launched by WordPress in October 2011: it is an ecommerce plugin. A real revolution, because it allows you to combine the features that have made WordPress one of the most used website platforms with the creation of an online store. On the one hand, therefore, the possibility of simply editing the textual and graphic contents of a site, on the other hand the opportunity to sell online. Advantages It is completely free. If you already have a WordPress site, you can install the plugin at no additional cost to make it an online store; You have the possibility to make your online store tailored to your needs by smoothly acting on the code, over which you have complete control; It allows implementation with multiple features.
Thanks to the possibility of integrating extensions, plugins and widgets, you can add effects to make the user experience perfect within your ecommerce. Disadvantages Scalability. Its simplicity of use, due to the fact that it adapts perfectly to the functionality of WordPress, can clash with a concept of flexibility: it can be good for the sale of a few products; thousands and thousands of goods, it is preferable to turn to more complex and high-performance platforms; . What was born as its Iraq WhatsApp Number Data strong point can also turn out to be a significant impediment for WooCommerce. In fact, if you have created your site on a non-WordPress platform (for example, PrestaShop), you will first have to migrate to this CMS to be able to take advantage of the potential of WooCommerce. What type of business is WooCommerce suitable for? WooCommerce is now widely used by those who have already previously opened their own blog and, having been successful, decide to focus on e-commerce.
Let's take a concrete example: on your WordPress site you review different types of cosmetics. Thanks also to excellent work on SEO and Content Marketing, you manage to acquire an audience, which now knows you and trusts your advice.Having now achieved visibility, you decide to open an e-commerce to sell a line of cosmetics you created. In this case there is no need to migrate to other platforms, such as PrestaShop or Magento, because by installing WooCommerce you can keep everything at "home" and combine the blogging activity with that of online sales. In conclusion There are no better or worse CMS for e-commerce: each platform has strengths and weaknesses and a specific target audience. In this guide we have analyzed the characteristics and strengths and weaknesses of Magento, PrestaShop, Shopify and WooCommerce: based on these descriptions you will be able to understand which could be ideal to allow your e-commerce to take off immediately, focusing on marketing strategies to promote it.
|
|